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  • Home
    • In the media
    • Reviews
  • Services
    • Company Branding >
      • Business Stationery Checklist
      • Case Study: Clevedon Nature and Climate Partnership logo design
      • Case Study: Clevedon Pier
      • Case Study: Clevedon Community Centre
      • Case Study: Logo Design Process
      • Case Study: Rosettes Unlimited
    • Document design
    • Design Tutoring
    • Exhibition Materials >
      • Case Study: Event Promotion Design
    • Illustrated Maps >
      • Case Study: Discover Clevedon
      • Case Study: Illustrated Walking Maps
      • Case Study: Map of Patagonia
      • Case Study: Map of Warminster
    • Illustrations >
      • Case Study: Airbnb Materials Design
      • Case Study: Book Illustrations
      • Case Study: Care Home Illustration
      • Case Study: Company Illustration
      • Case Study: Edwards Vacuum
      • Case Study: Wall Art Design
    • Information Boards >
      • Case Study: Clevedon Town FC Mural Launch
      • Case Study: Information Board Design
    • Specialist Information Boards >
      • Case Study - Garden Information Board
      • History Boards
      • You are here boards
    • Poster & Leaflet Design
    • Visitor Experience design
    • Wildlife Illustrations >
      • Case Study: Insect Art
      • Case Study: Bird Art
      • Case Study: Animal Illustrations
  • Blog
  • Contact
    • CoachingSessions
    • Quick design turnaround
  • Newsletter sign up

Where’s Wally–Style Illustrations for Edwards Vacuum Clevedon

5/12/2025

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I recently had the pleasure of creating a pair of fun, highly detailed Where’s Wally–inspired illustrations for Edwards Vacuum Clevedon — and they were an absolute joy to work on.

The brief?
Hide their boss somewhere in the scene…

First on a busy summer beach, and then later in a festive Christmas fancy-dress party.
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These illustrations were packed with character, colour and tiny storytelling moments — the kind of images people love getting lost in. Both scenes were designed so viewers could spend time discovering all the quirky details, hidden objects, and, of course, the cleverly disguised boss.

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From Bespoke Artwork to Christmas Card
The Christmas party illustration had a second life too — it was later adapted into a custom Christmas card sent to Edwards Vacuum’s customers. This is exactly the kind of versatility I build into my designs:
  • Illustrated scenes that work across multiple formats
  • Easy to repurpose for print or digital
  • Perfect for marketing campaigns, staff engagement, internal communications, or customer-facing materials
Because everything is hand-drawn in layered digital artwork, it’s simple for me to adapt, recolour, reformat, or repurpose the illustrations for different needs throughout the year.

A Great Example of Playful Corporate Creativity
Projects like this are a brilliant reminder that business communications don’t have to be dry.

Edwards Vacuum’s willingness to try something playful resulted in two standout pieces that their team genuinely enjoyed engaging with — and that made a memorable impression on their customers.
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If your company would love something similarly bespoke for an event, campaign or seasonal promotion, I’d be delighted to help bring it to life.
Get in touch
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Somerset Life Magazine – Christmas Front Cover Illustration

24/11/2025

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I’m thrilled to share that Somerset Life Magazine invited me back for the second year running to illustrate their Christmas front cover — a huge honour and one of my favourite festive projects of the year.
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After last year’s West Pennard and Glastonbury Tor scene, this year’s commission focuses on one of Somerset’s most iconic landmarks: Dunster Castle. Its rich history, winding village streets, and dramatic hilltop setting offered the perfect inspiration for a warm and nostalgic winter illustration.
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As with all my work, the artwork began as a hand-drawn sketch, designed to capture the composition, story, and character of the place. I then developed the illustration in Adobe Illustrator, building colour, texture and detail digitally to create a vibrant, polished finish. My signature colour palette and clean vector style work beautifully for glossy magazine covers, ensuring the artwork looks striking, modern, and full of charm.

With a background in graphic design, I also design every cover with the layout in mind — carefully positioning buildings, characters, snow, trees, and lighting so the masthead and headlines fit perfectly without losing the spirit of the scene. This combination of illustration and design skill ensures each cover is both visually rich and completely print-ready.

Dunster Castle is such a beloved Somerset location, and bringing it to life in a festive setting was a joy. I’m proud to have created another Christmas cover for Somerset Life, celebrating the landscapes and communities that make the county so special.

If you're looking for a Somerset illustrator, magazine cover artist, or custom landmark artwork, I’d love to hear from you.
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A post shared by Emily Charlotte Moran || illustrator & graphic designer (@emilycharlottemoran)

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What Running Teaches Me About Creative Freelancing

12/11/2025

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Last Sunday I ran the Gran Carrera del Mediterráneo — 21 km from Alicante to Santa Pola, under clear blue skies, surrounded by hundreds of like-minded people all chasing their own finish lines.
As a creative freelancer, discipline and mental strength are everything. Just like running, there are moments when things feel uphill — when projects don’t materialise, emails go unanswered, or invoices take too long to appear. It takes resilience to keep showing up, to quiet the doubts, and to carry on creating anyway.
Running helps me do exactly that. It clears my mind, re-centres my focus, and reminds me that progress — in work or in life — is made step by step, with patience and persistence.
Three days later I’m still buzzing — and already looking up next year’s race (plus a few extras!). Every run, every challenge, adds a bit more strength — and that’s what makes me a more focused, grounded, and determined designer.
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Sensory Garden Information Board – 5-star Client Feedback

4/11/2025

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“Brilliant. Always friendly and courteous from first contact. Her initial ideas were inspiring and allowed the package to be developed further to maximise the benefits to our visitors. The final product was fully accessible, full of bright colours and appealed to all ages and abilities.”
— Michael Linham, Merriman Park Community Group
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A lovely review from Michael Linham of the Merriman Park Community Group about the Sensory Garden Information Board I designed and illustrated. It’s now installed and ready to be enjoyed in situ.
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One of my favourite things to hear in feedback is that I’m friendly. I believe it’s so important to be courteous, polite, and engaging throughout every project. I want the whole process to feel enjoyable and collaborative — by really listening to my clients and guiding them kindly toward strong, creative design outcomes.

Read more here:
https://www.emilycharlottemoran.com/specialist-information-board-gardens.html​
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A Festive Find for Edwards Vacuum

29/10/2025

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I have to say I absolutely LOVE your illustrations! You’ve smashed it again with this one – even all the Christmas colours are within our branding! It’s absolutely perfect, can’t wait to share it with everyone in the newsletter. 
​Edwards Vacuum
I had the pleasure of creating a Where’s Wally?-style illustration for Edwards Vacuum — a lively festive scene filled with fancy dress, company spirit, and plenty of little details to spot. The second in a series of these illustrations which will be sent in a fun and informative newsletter.

The brief was to capture the fun and energy of the Edwards team at Christmas, so I filled the room with characters in all sorts of costumes — from elves and reindeer to snowmen and Santas — all enjoying a well-earned festive get-together.

Hidden among the partygoers are two special guests: the boss, Matt, cleverly disguised in different outfits! It was great fun weaving him into the crowd and making sure the challenge was just tricky enough to keep everyone guessing.

To tie everything together, I used Edwards Vacuum’s brand colours throughout the scene — from decorations to details in the costumes — to make the illustration feel unique to them while keeping it bright, playful, and perfectly seasonal.

Creating this piece was a wonderful reminder of how illustration can bring people together, tell a story, and add a little extra sparkle to the season.

Can you spot the boss?

Fancy a customised Christmas illustration for your company- get in touch for a quote. [email protected]

Get in touch
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Bringing a Christmas Trail to Life — In Illustration!

24/10/2025

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Download the booklet here
I have several Christmas projects on at the moment; including this map, a children's illustrated Christmas book, a where's wally Christmas themed illustration and the front cover of a magazine. This is the first I can share. that’s been a real festive treat to work on — a hand-illustrated Christmas Trail Map, designed especially for a local event.

This bespoke map captures all the magic of one special evening — from twinkling lights and festive characters dotted along the route. Each detail was illustrated to tell a story and help visitors easily find their way while soaking up the atmosphere.

What makes this project extra special is how versatile the illustrations have been. The characters and elements from the map have been extracted and reused across other marketing materials, including posters, social media graphics, and signage — giving the event a cohesive, beautifully branded look that feels both festive and fun.

Creating a piece like this is all about bringing personality and warmth to community events. Maps are practical, of course — but when they’re illustrated, they also become part of the experience. People stop, smile, and connect with them — and often keep them as a little souvenir!

If you’re planning a Christmas event or community trail and would love a custom illustrated map to bring it to life, I’d love to chat. Each design can be tailored to your location, theme, and audience — and reused across all your festive marketing materials.

To enquire about illustrated maps or bespoke festive artwork, just get in touch - 
[email protected]
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Clevedon Pier tourist leaflet design

19/9/2025

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From First Sketch To Finished Leaflet

As I can handle both illustration and graphic design, I could start sketching concepts with the final layout already in mind. This meant every colour, typeface, and illustration would work together seamlessly from day one.

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The Pier team wanted a leaflet that would capture the magic of Clevedon’s famous landmark and guide visitors with clarity. A main feature they wanted was to hightlight the Glassbox restaurant on the Pier in a fun and charming way. 
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Hand-Drawn Details, Digital Precision
Each element of the leaflet—landmarks, decorative flourishes, even the small icons—was hand-illustrated, then refined digitally for crisp print quality.
Working this way allowed me to control every detail, from the curve of a railing to the palette that reflects Clevedon’s coastal light.
Consistency From Start To Finish
Designing and illustrating under one roof keeps every piece of visitor material on brand and beautifully consistent. There’s no back-and-forth between separate artists and designers, which saves time, avoids compromises, and gives clients a single point of contact from concept through to print-ready artwork.
Why It Matters
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A leaflet is more than a piece of paper—it’s often a visitor’s first impression.
By blending illustration and design, I create materials that are clear, welcoming, and visually striking, helping attractions like Clevedon Pier stand out in a crowded tourism market.

If you’re planning a new leaflet, map, or set of visitor boards, I’d love to help bring your location’s story to life.
Get in touch
Get in touch to discuss your project and see how a unified illustration-and-design approach can make all the difference.
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Merriman Park Sensory Garden Board Design

25/8/2025

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Bringing the Senses to Life at Merriman Park 🌿✨I’m so excited to share one of my latest projects — the brand new Sensory Garden information board at Merriman Park in Street, Somerset.

This was such a rewarding piece to work on, blending my illustration and design skills to create something that is not only practical but also engaging and enjoyable for visitors of all ages. The sensory garden is a beautiful community space designed to encourage people to experience nature through sight, sound, touch, taste, and smell. My aim with the board was to capture that richness visually and make it fun to explore.

Illustrating the Experience
Each section of the board highlights a different sense. From vibrant illustrations of tactile plants and textured posts in the Touch zone, to playful prompts about spotting colours and shapes in the Sight zone, the design encourages curiosity and interaction. I created the illustrations as vectors, which means they’re sharp, colourful, and can be repurposed for animations, leaflets, or other materials in the future.

A Community Project
Merriman Park is at the heart of the community in Street, and it was a privilege to contribute something that will help people connect more deeply with nature. The board is designed to be accessible, colourful, and inviting — a guide that reflects the joyful experience of exploring the sensory garden itself.

Why I Love This Work
Projects like this are exactly why I love combining illustration with design. It’s about more than just information — it’s about storytelling, engagement, and creating something that feels special to the people who use it. I hope this board sparks moments of discovery for everyone who visits the garden, from children exploring for the first time to adults rediscovering the simple joy of slowing down and using their senses.
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✨ If you’d like to talk about creating an illustrated board or map for your own space — whether a garden, park, trail, or heritage site — I’d love to hear from you.

Do pay a visit to the Garden!

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If you’re planning a project — whether it’s a sensory garden, trail, park, or heritage site — and want an information board that’s not only informative but also beautifully illustrated and engaging, I’d love to help.
Get in touch to discuss your ideas and receive a tailored quote.
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Event promotion design​

3/6/2025

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Working as the designer for The Dig For Victory Show for more than 8 years I have produced the timeless illustrated marketing materials and this year's event is even better!

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Flyers, adverts, posters, tickets, programmes, map, children's trail and social media animations

Create a distinct and memorable identity for your event, business or brand with one of my custom illustrations. Just like these 1940's themed illustrations for the Dig for Victory Show in North Somerset.

The bespoke illustration will set you apart from competitors who may rely on stock photos, generic images or worse- AI!!
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As a combined graphic designer-illustrator, I can create the pictures exactly how you require and then lay them out professionally on the page with the ability to incorporate them into any form of marketing materials you may require- like the children's trail adapted for Dig For Victory Show below.

​Large eye-catching banners that don't lose quality!

"The Dig For Victory Show has worked with Emily for several projects and events. Emily is a talented illustrator who has created beautiful images to compliment our existing branding and her ability to our interpret our design brief has always been excellent.  Emily is always a pleasure to work with and we couldn’t recommend her highly enough."
-- The Dig For Victory Show

​Children's Trail design

This needed to be cost-effective and suitable for printing on a standard home printer. Using my skills as a designer and illustrator, I created a consistent document for the children's trail, incorporating original artwork elements from the main flyer, but in black and white.
"This looks brilliant and is the best we’ve had to date!!  Thank you."
​- The Dig For Victory Show
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Get a quote now
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Cycling from Bristol to Barcelona: A Journey Captured in Art

26/5/2025

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I was thrilled to have the opportunity to design and illustrate a souvenir poster for a truly inspiring journey. A cyclist embarked on an incredible charity ride from Bristol to Barcelona, covering 17 days of adventure, challenges, and unforgettable memories. The poster I created captures this remarkable experience, featuring a detailed map of the entire route and marking the 17 stops made along the way.
For each stop, I illustrated a unique memory that encapsulated the essence of the journey—each one a special moment from the cycle, from triumphs to personal reflections. The final piece is more than just a map; it’s a visual narrative of dedication, hard work, and the incredible achievements made along the way.
To ensure the poster was as high quality as the journey itself, I arranged for a classy giclee print that perfectly captured the vibrant colours and details of the illustration. I was then delighted to hand deliver the print to their offices in Portishead, making sure it was presented in the most personal and thoughtful way.
It was an honour to bring this journey to life, celebrating the cyclist’s passion for charity and adventure. This project was not only about creating art but about telling a story that will live on as a lasting reminder of an extraordinary challenge.
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Spot the Boss - Where's Wally Style commision

21/5/2025

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🔍 Spot the boss… and 10 pineapples?! 
I had so much fun creating this Where’s Wally–inspired illustration for Edwards Vacuum in Clevedon! Packed with colour, detail, and a few cheeky surprises, the artwork uses their brand colour palette and features none other than their company boss hidden in plain sight.

Oh—and did I mention there are 10 pineapples to find? 👀🍍
It’ll be featured in their next newsletter as a fun, engaging way to celebrate the team and brighten up the day!

Want your business brought to life in illustrated form?
Message me for custom artwork that’s as playful or professional as you like.​
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A New Illustrated History Board for Tickenham

13/5/2025

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Alongside Tickenham Parish Council, I have created a fresh, engaging way to welcome visitors and help them explore! I’ve recently been working on a brand new illustrated information board for the village—designed to highlight its unique character, key landmarks, and stunning natural surroundings.

A Map That Does More
This isn’t just any map—it's a custom vector-based illustration, created to be both eye-catching and practical. With a clear "You Are Here" marker and thoughtfully placed points of interest, the board makes it easy for walkers, locals and visitors alike to get their bearings and discover more of what Tickenham has to offer. There are going to be 6-8 boards in the series so these little markers make it easy to locate each board.

Illustrating Tickenham’s Charm
From the peaceful stretch of Cadbury Camp Lane to the views across the moors, I’ve loved capturing what makes this village special. Each detail was carefully drawn to reflect Tickenham’s quiet beauty, rural charm, and historical significance. Bright colours and clean lines help the board stand out while staying sympathetic to its surroundings.

Coming Soon...
The board will be installed soon in a prominent location, offering a handy guide for walkers, nature lovers, and anyone passing through. It’s designed to inform, inspire, and make the journey through Tickenham just that little bit more enjoyable.

Creating work like this—where illustration, design, and community come together—is always a pleasure.

🌟 Need something similar?
If you're planning a visitor board, trail map, or want to bring your place to life visually, feel free to get in touch for a quote. I'd love to help tell your story.
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Exciting project update for Information Board Design!

26/3/2025

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​"They look great so thanks very much for your part in helping with this project." - Warminster Town Council
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 I recently had the pleasure of creating three detailed tourist boards for Warminster Town Council, featuring a hand-illustrated map showcasing key landmarks, places to eat, shop, and visit. This was such a rewarding project—bringing together local character, history, and practical info in a visually engaging way.
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Seeing them installed in town was a real highlight, and I’m thrilled that the council is so pleased with the final result! 📍🎨

If you’re looking for custom illustrated maps or signage to bring a location to life, I’d love to chat!

Email me [email protected]

hashtag#Illustration hashtag#TouristMaps hashtag#Wayfinding hashtag#GraphicDesign hashtag#LocalBusiness hashtag#Warminster​
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Why Choose Me for Your Information Boards?

28/2/2025

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Because I make them look great!

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Creating impactful and engaging information boards is more than just about great design—it’s about flexibility and versatility. With my expert illustration skills, I craft boards using vectors, meaning the designs can easily be adapted and used across a wide range of materials. From animations and presentations to flyers, social media posts, and more, your visuals will maintain their clarity and detail no matter where they're displayed.

These ones I created for Clevedon Pier still look fabulous despite the harsh weather that batters the coastline. The bright colours and clean design has made the boards timeless.

Not only will your boards stand out in person, but they can also seamlessly transition into digital formats, bringing your message to life in multiple ways. Whether you need vibrant, eye-catching graphics or precise, informative layouts, I’ve got the skills to make it happen.

With my experience and creativity, your information boards will not only inform but inspire, ensuring your audience connects with the message and remembers it long after they leave.

Send me a message for a chat and quote: [email protected]
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Connecting a town: My Illustrated Tourist Boards for Warminster

7/2/2025

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Warminster now has a bright and welcoming new way to help visitors explore the town! I recently had the pleasure of creating a set of three tourist boards, each featuring a custom vector map designed to highlight key landmarks and points of interest.

A Map with a Difference
The illustrated map I created for Warminster isn’t just visually engaging—it’s also flexible and functional. Each board features a "You Are Here" locator that can be easily moved to suit different locations, making it intuitive for visitors to get their bearings.

Capturing Warminster’s Character
One of my favourite parts of this project was illustrating Warminster’s unique buildings and landmarks. From historic sites to modern attractions, each element was carefully drawn to reflect the town’s charm and identity. Bright, vibrant colours make the map pop against the wooden board, ensuring it’s not only informative but also a striking feature in the town.

Where to Find Them
The boards have been installed at three key locations across Warminster, providing both locals and tourists with a clear, engaging guide to everything the town has to offer. Whether you're visiting for the first time or rediscovering your hometown, these maps are designed to make exploring easy and enjoyable.

It’s always a joy to create work that blends illustration, design, and practicality, and I hope these boards help people navigate Warminster with a smile. If you’re in town, keep an eye out for them!

Need some boards? Want to help bring different parts of a town together? Get in touch for a quote.
Get a quote now
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    I'm an illustrator, freelance graphic designer and artist with nearly 20 years experience of working on eye-catching tourism campaigns, multi-million pound bids, illustrated maps, company branding, personalised illustrations and more.

    I split my time between the beautiful seaside town of Clevedon, North Somerset and Alicante in sunny Southern Spain. These two places provide inspiration and encourage creative expression in my designs. I can also help with projects that are required in Spanish or English.


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