When the Clevedon Nature and Climate Partnership approached me to create a new logo and brand identity, they had a clear vision: a logo that would reflect their collaborative approach to protecting and enhancing the local environment. As a community-focused initiative, the design needed to highlight partnership and unity, distinguishing it from broader sustainability efforts like Sustainable Clevedon. The logo incorporates the essence of community and collaboration, central to the Partnership’s mission. With a focus on local wildlife, they wanted to include wading birds, specifically the curlew and lapwing, which are iconic to the Clevedon area. These birds symbolise both the natural beauty of the region and the delicate balance between nature and climate. In addition to the logo, I also created a brand guide and templates for newsletters, ensuring consistency in future communications. The result is a visual identity that brings together the beauty of Clevedon’s nature and the spirit of community action, while providing a versatile foundation for the Partnership’s continued work in promoting environmental change.
I create a brand guidelines document for you, so you get the best from your new logo.The processOnce you've paid your 50% deposit and we've had a chat about the brief, I produce 8 initial concepts. These were the first initial concepts I created and sent to the client for feedback. Once the client provided feedback on the initial designs and selected a few logo concepts they liked, I refined those ideas and narrowed them down to four developed options. The designs were then sent back for review, and a few additional tweaks were made to refine the logo and align it with the client's vision. This included incorporating illustrations of wildfowl to enhance the design. By listening carefully and working closely with the client, we were able to ensure smooth progress toward the final logo. At this stage we are easily able to experiment with different colour palettes too- developing your brand should be fun and there is no problem tweaking a little more to really nail that logo. The final logo was a slightly more simplified version of the teal, dark blue and orange version. My rule of thumb for a successful logo is - never use more than 2 or 3 colours. As the logo is produced as a vector it can be expanded to any scale without losing quality, it can be provided as jpeg, png, pdf, eps, ai etc, in mono and with no background. The options are endless... read on to see why you shouldn't use Ai to produce your logo. |
Did you know the graceful Clouded Leopard is one of the most elusive big cats, or that the vibrant Peacock symbolizes beauty and pride? My collection of endangered species cushions—featuring the Clouded Leopard, Peacock, Tiger, and Orangutan—is designed to celebrate these incredible creatures while shining a light on their fight for survival. Each illustration is a tribute to their uniqueness, reminding us of the fragile beauty of our natural world. 🐆🦚🐅🦧 These cushions don’t just add character to your home—they start conversations, raise awareness, and inspire action. Let’s make a difference, one cushion at a time. 🌿✨ Which species speaks to your heart? 💛 |
🎄 On the 12th Day of A Somerset Christmas… The grand finale has arrived, and it’s the perfect way to spread festive cheer! ✨ Today (and until Monday) enjoy 10% off my entire Christmas card range—a little treat to make your holiday greetings even more special. Whether you're sending cards to loved ones near or far, these beautifully illustrated designs capture the magic of the season and the charm of Somerset. But wait, there’s more! 🎁 Forgot someone on your list? Or just need a quick, eco-friendly option? My digital Christmas card download is here to save the day! Send heartfelt wishes straight to inboxes and keep the holiday spirit shining bright. 🌟 Hurry! This festive offer is only available until Monday. Let's make this Christmas extra merry and meaningful, one card at a time. Shop now and don’t miss out! 🎅 Use code: Day12ChristmasCards at the checkout |
I'm an illustrator, freelance graphic designer and artist with nearly 20 years experience of working on eye-catching tourism campaigns, multi-million pound bids, illustrated maps, company branding, personalised illustrations and more.
I split my time between the beautiful seaside town of Clevedon, North Somerset and Alicante in sunny Southern Spain. These two places provide inspiration and encourage creative expression in my designs. I can also help with projects that are required in Spanish or English.
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TelephoneMobile: +44 (0) 7540236713
Office: +44 (0) 117 318 5499 Working hours - Monday to Friday 8am - 5pm
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